SOUND FAMILIAR?
You're a great therapist. But no one can find you.
You didn't go to grad school to learn marketing. And the business side of private practice (getting found online, turning visitors into consultations) is a different skill set. Maybe you're relying on Psychology Today and hoping for the best. Maybe you tried SEO before and got reports you couldn't understand.
"We couldn't figure out why our blog posts weren't ranking until we discovered Google wasn't even indexing half our pages."
Group practice owner, Austin
Referrals are inconsistent and dry up without warning
You're not showing up when people search 'therapist near me'
Your website looks fine but isn't generating inquiries
Psychology Today is your main source of new clients
You've made changes but your rankings haven't improved
HOW SEO HELPS
Turn your website into a reliable source of referrals.
SEO helps the right people find you when they're searching for help. It's not just about more traffic. It's about being visible to people actively looking for a therapist like you, in your area, for the issues you specialize in.
Show up when potential clients search for therapists in your area
Rank for the specialties and approaches you actually want to work with
Fix technical issues that keep Google from showing your pages
Create content that answers questions your ideal clients are already asking
Build a predictable source of inquiries beyond referrals alone
How It Works
A clear path from invisible to fully booked.
Audit
We look at your site, your competition, and your opportunities. You'll know exactly where you stand and what's holding you back.
Fix & Optimize
We clean up technical issues and tighten your site structure. The foundational work that most agencies skip.
Create
Once the foundation is set, we start publishing content. Not generic mental health articles — posts designed to rank for the terms your ideal clients are searching.
Grow
We track your rankings, report on progress, and adjust based on what's working. Regular check-ins for updates, questions, and strategy adjustments.
Why Work With Us
A different approach to SEO.
Small client roster
We keep our client list intentionally small. That means we're close to your project, not managing it from a distance.
We do the work ourselves
No outsourcing. No account managers. When you email, we reply. When we meet, we're the ones doing the work.
Built for the long game
SEO isn't a quick fix. We're looking for clients who want a partner, not a one-time project.
The Details
What you get.
Regular calls throughout the engagement
This isn't a black-box service where you wait months for a report. You'll always know what's happening and why.
Site audit
Technical health, content gaps, and opportunities
Technical fixes
Site speed, structure, and SEO fundamentals
Ongoing blog content
Posts designed to rank for your ideal clients
Google Business Profile optimization
Show up in local and map searches
Backlink strategy
Earn links that signal trust and expertise
Keyword tracking
Monitor rankings and progress over time
Testimonials
Hear from our clients
The SEO strategy completely transformed our practice. The increase in qualified referrals has been incredible, and within just one year we were able to hire three new associates to meet the demand from organic search traffic.
Chelsea Sarai, PsyD
Psychologist, Brentwood
I learned a lot about SEO and how to improve my website and my content. My website has drastically improved and the organic traffic to my website has very much so increased! I would highly recommend Hank if you're looking for a great and reliable experience!
Melina Alden Greenberg, LMFT
Therapist, Santa Monica
Get Started
See if we're a fit.
An honest conversation about what's working and what's not.